{"id":3644,"date":"2021-04-11T10:29:10","date_gmt":"2021-04-11T07:29:10","guid":{"rendered":"https:\/\/esfirum.com\/?p=3644"},"modified":"2021-11-30T10:49:32","modified_gmt":"2021-11-30T07:49:32","slug":"best-free-seo-tools","status":"publish","type":"post","link":"https:\/\/esfirum.com\/en\/blog\/best-free-seo-tools\/","title":{"rendered":"Best free SEO tools"},"content":{"rendered":"<p>SEO optimization tools serve webmasters to promote websites in the search engine, organic search results (SERP) of Google, Yandex, Bing and other search engines.<br \/>\nIn this article, we&#8217;ve covered the most popular free SEO tools to help us:<\/p>\n<ul>\n<li>identify and analyze errors that are on the site and options for their elimination;<\/li>\n<li>see the position of the site in the search for a particular key phrase;<\/li>\n<li>conduct keyword research and build a semantic core;<\/li>\n<li>optimize text content;<\/li>\n<li>analyze the link mass;<\/li>\n<li>identify traffic sources and other functionality.<\/li>\n<\/ul>\n<p>As a rule, in 80% of cases, they will be enough for high-quality website promotion in the SERP.<\/p>\n<p>For convenience, all tools are divided into sections<\/p>\n<h2>\u0411\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u044b\u0435 SEO \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438<\/h2>\n<h3>Google Search Console<\/h3>\n<p>The most important and popular service from Google. To start high-quality promotion of your resource in Google search, the first thing you need to do is register your site in it.<br \/>\nGoogle Search Consol allows you to:<\/p>\n<ul>\n<li>send a request to Google to index the pages of the site;<\/li>\n<li>add sitemap.xml;<\/li>\n<li>see what key queries and what position the site is in;<\/li>\n<li>analyze the number of impressions and clicks;<\/li>\n<li>see incoming and outgoing links on the site;<\/li>\n<li>see errors of individual pages of the site;<\/li>\n<li>remove site pages from the index, etc.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/search.google.com\/search-console\/about\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Google Analytics<\/h3>\n<p>Google Analytics is the most popular tool that allows you to analyze your site for dozens of critical metrics, ranging from the number of visitors and conversions to viewing demographics, location of the visitor and the type of device from which they came. Everything you need for high-quality web analytics can be found in this application.<\/p>\n<p><a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Google Data Studio<\/h3>\n<p>Powerful tool for data visualization. With its help, you can create the most informative reports based on the collected data from various sources. It is not difficult and free for small projects.<\/p>\n<p><a href=\"https:\/\/datastudio.google.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Google Tag Manager<\/h3>\n<p>Manage all the tags of your website without editing any code. Google Tag Manager provides simple, robust, and easy-to-integrate tag management solutions for free.<\/p>\n<p><a href=\"https:\/\/tagmanager.google.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Bing Webmaster Tools<\/h3>\n<p>This is a free resource that allows you to register a site and see what position it is in the Bing search engine. You can get the most out of your site&#8217;s performance by using analytics to improve the rankings of displayed pages in Bing search results.<br \/>\nBing is the second most popular search engine in the United States.<\/p>\n<p><a href=\"https:\/\/www.bing.com\/webmasters\/about\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>SEO analysis and website audit tools<\/h2>\n<h3>Screaming Frog SEO Spider<\/h3>\n<p>The most popular among SEO specialists, desktop scanner for internal audit and website analysis. This program will help to identify site errors that interfere with its promotion.<br \/>\nYou can use it for free to scan up to 500 website pages. For large projects, this program will need to be purchased.<\/p>\n<p><a href=\"https:\/\/www.screamingfrog.co.uk\/seo-spider\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SEO Analyzer<\/h3>\n<p>Completely free desktop scanner. Analogue of Screaming Frog SEO Spider.<br \/>\nSEO analysis of a website using SiteAnalyzer is quite simple: this tool allows you to perform URL crawling and analyze the received data quickly. Use it to fix technical issues and improve SEO in no time.<\/p>\n<p><a href=\"https:\/\/site-analyzer.ru\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>NeilPatel SEO Analyzer<\/h3>\n<p>Seo-analyzer is a powerful and effective web site analysis service. With its help, you can test the resource for speed and the presence of critical errors. This service is shareware.<\/p>\n<p><a href=\"https:\/\/neilpatel.com\/seo-analyzer\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SEO-auditor<\/h3>\n<p>SEO-auditor by Zadroweb allows you to analyze page and domain authority for any link, shows GooglePageSpeed, which is a strong SEO ranking signal. Shows 10 of your most popular keywords, checks metadata and images for missing information, shows social links on your site, and performs dozens more features for free.<\/p>\n<p><a href=\"https:\/\/zadroweb.com\/seo-auditor\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Free SEO Spider Software<\/h3>\n<p>Free analog of the Screaming Frog SEO Spider scanner. Search for errors, broken links, duplicate information, and irrelevant content.<\/p>\n<p><a href=\"https:\/\/beamusup.com\/free-seo-spider\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Dareboost<\/h3>\n<p>A simple and accurate website speed test while analyzing the efficiency of the website. Test, analyze and optimize your website with minimal effort.<\/p>\n<p><a href=\"https:\/\/www.dareboost.com\/en\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>BROWSEO<\/h3>\n<p>It is a popular web application that allows you to view any web page without the distraction of styling. Shows the main parameters of internal site optimization. There is no need to download and install anything, just enter the URL you are interested in in the corresponding field of the program.<\/p>\n<p><a href=\"https:\/\/www.browseo.net\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Wappalyzer<\/h3>\n<p>An extension that allows you to find out what technology the site was made with and what additional services it is connected to.<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/wappalyzer\/gppongmhjkpfnbhagpmjfkannfbllamg?hl=ru\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>WayBack Machine (Web Archive)<\/h3>\n<p>Shows the history of the site, the age of the domain. The website archive allows you to collect and search collections of digital content without any technical knowledge. Visit Archive-It to create new or view old resources.<\/p>\n<p><a href=\"https:\/\/web.archive.org\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Barracuda Panguin Tool<\/h3>\n<p>An online service that shows you how Google&#8217;s algorithms affect your website.<\/p>\n<p><a href=\"https:\/\/barracuda.digital\/panguin-tool\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Of course, you can also pick up free and paid SEO analysis tools, but for most situations, the above programs and applications are usually enough &#8220;headlong&#8221;. There are also highly specialized resources for specific purposes, but they are rarely used.<\/p>\n<h2>Keyword collection and analysis tools<\/h2>\n<h3>Google Keyword Planner<\/h3>\n<p>It is a keyword planner that helps you build the semantic core for your website. This service is designed to work with Google Ads, but it can also be used to collect site semantics. It will allow you to identify a large number of key phrases that will be relevant to the pages of your site.<\/p>\n<p><a href=\"https:\/\/ads.google.com\/ target=\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Keyword Surfer<\/h3>\n<p>It is a 100% free browser extension that allows you to find matching keywords directly in Google search results. With Keyword Surfer, you can do data-driven keyword research in just a couple of clicks.<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/keyword-surfer\/bafijghppfhdpldihckdcadbcobikaca\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Keywordshitter<\/h3>\n<p>Keyword Shitter is a popular webservice for finding search suggestions.<\/p>\n<p><a href=\"https:\/\/keywordshitter.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Link analysis tools<\/h2>\n<h3>Ahrefs backlink checker<\/h3>\n<p>One of the most effective link analyzers today.<br \/>\nAhrefs is considered the second most popular web crawler after Google. You get access to over 25 trillion well-known links, 170 million unique domains, 6.5 billion pages that are crawled every day.<\/p>\n<p><a href=\"https:\/\/ahrefs.com\/ru\/backlink-checker\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Domain Analyses<\/h3>\n<p>Popular and free domain ranking analysis tool from MOZ. Enter any domain and it will show you the best competitive SEO metrics, including domain authority, popular pages, ranking keywords, and more.<\/p>\n<p><a href=\"https:\/\/moz.com\/domain-analysis\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Check-my-links<\/h3>\n<p>It is an effective link checker extension that crawls your web page and looks for broken links. This extension will be useful for SEOs to prevent the accumulation of &#8220;excess weight&#8221; of the site.<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/check-my-links\/ojkcdipcgfaekbeaelaapakgnjflfglf\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Linkminer<\/h3>\n<p>Browser SEO extension for search and link analysis. Checks web pages for broken links and determines the performance of these links. Now you can learn more about checkable links to make smarter decisions faster. Get information and social data from any link on the page. You can also use LinkMiner to see how many total internal or external links are on the page you are viewing.<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/linkminer\/ogdhdnpiclkaeicicamopfohidjokoom\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Domain Authority Checker<\/h3>\n<p>Domain Authority Checker. The Domain Authority Checker tool allows you to check the DA score of a website. Just paste the URL of your desired website into the search box and click the Check Authority button.<\/p>\n<p><a href=\"https:\/\/websiteseochecker.com\/domain-authority-checker\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Google Trends<\/h3>\n<p>A unique application that allows you to learn about the preferences and trends of user requests from around the world. The most mentioned words, the most frequently encountered queries can always be viewed in this application.<\/p>\n<p><a href=\"https:\/\/trends.google.com\/trends\/?hl=ru&amp;geo=US\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Multi-tools for SEO<\/h2>\n<h3>SiteLiner<\/h3>\n<p>It will help you find duplicate content, broken links and much more.<\/p>\n<p><a href=\"https:\/\/www.siteliner.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SEO Minion<\/h3>\n<p>A must have extension for SEO specialists!<br \/>\nHelps you with day to day SEO tasks like on-page SEO analysis, broken links check, search results preview and much more.<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/seo-minion\/giihipjfimkajhlcilipnjeohabimjhi\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SEOquake<\/h3>\n<p>A powerful set of SEO tools for your browser to check any web page for a huge selection of SEO options on the fly. SEOquake audits a site on a page in the blink of an eye, examines internal and external links, compares domains and URLs in real time, exporting all data to a report file.<\/p>\n<p><a href=\"https:\/\/www.seoquake.com\/index.html\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SEO tools from Internet Marketing Ninjas<\/h3>\n<p>Identifying the most common problems and errors, such as broken links and images, empty alt text, missing meta tags, and so on.<\/p>\n<p><a href=\"https:\/\/www.internetmarketingninjas.com\/tools\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Website Speed Checker Tools<\/h2>\n<h3>Google Page Speed Insight<\/h3>\n<p>Allows you to analyze and check the speed of loading pages of your web resource. If there are problems, it offers optimal solutions to accelerate the download speed.<\/p>\n<p><a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/?hl=RU\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>GT Metrix<\/h3>\n<p>Find out how fast your site is loading. If there are problems, it indicates possible causes and opens up new optimization possibilities for you.<\/p>\n<p><a href=\"https:\/\/gtmetrix.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Speed Monitor<\/h3>\n<p>Webservice for daily monitoring of website speed and performance. SpeedMonitor uses Lighthouse data to check the performance of your property, constantly monitoring changes. Get notified when your page speed drops with email notifications.<\/p>\n<p><a href=\"https:\/\/tools.pingdom.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Web Page Test<\/h3>\n<p>In our opinion, the best tool for determining the speed of website loading. A large number of configurable options depending on the browser and location.<\/p>\n<p><a href=\"https:\/\/www.webpagetest.org\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Text analysis services<\/h2>\n<h3>Copyscape<\/h3>\n<p>Checks copies of pages that are similar to yours and may be duplicated.<\/p>\n<p><a href=\"https:\/\/www.copyscape.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Checking the responsive version of the site<\/h2>\n<h3>Google Mobile Friendly<\/h3>\n<p>A simple test from Google to find out how optimized your page is for mobile gadgets.<\/p>\n<p><a href=\"https:\/\/search.google.com\/test\/mobile-friendly\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>SERPerator<\/h3>\n<p>Helps you test the display of your site in mobile search.<\/p>\n<p><a href=\"https:\/\/mobilemoxie.com\/tools\/mobile-serp-test\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Technical SEO optimization tools<\/h2>\n<h3>Rich Results<\/h3>\n<p>A service from Google that will show if schema is embedded on your site. This micro-markup helps search robots to better define the content of the page.<\/p>\n<p><a href=\"https:\/\/search.google.com\/test\/rich-results\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Chrome DevTools<\/h3>\n<p>A web developer tool that is built directly into the browser. Allows you to view the code of the site page. Press the F12 button and open the developer tool in your browser.<\/p>\n<h3>Technicalseo Hreflang<\/h3>\n<p>This tool allows you to quickly check the correctness of the hreflang tags on the page.<\/p>\n<p><a href=\"https:\/\/technicalseo.com\/tools\/hreflang\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h2>Additional free SEO tools<\/h2>\n<h3>Google My Business<\/h3>\n<p>This is information about your business on Google Maps. With this application, you can keep in touch with your customers, see their reviews, add opening hours, office address and much more.<\/p>\n<p><a href=\"https:\/\/www.google.com.ua\/business\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Clarity \u043e\u0442 Microsoft<\/h3>\n<p>Allows you to view a heatmap of clicks, watch a video of how a visitor interacted with the pages of your site, and much more. A great tool for internet marketers.<\/p>\n<p><a href=\"https:\/\/clarity.microsoft.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Location Guard<\/h3>\n<p>This extension &#8220;replaces&#8221; geolocation and allows you to see search results in other countries.<br \/>\n<a href=\"https:\/\/chrome.google.com\/webstore\/detail\/location-guard\/cfohepagpmnodfdmjliccbbigdkfcgia?hl=ru\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<h3>Google SERP Preview Tool<\/h3>\n<p>The search results preview tool helps you visualize how your metadata will appear on the Google Search Results Page (SERP).<\/p>\n<p><a href=\"https:\/\/chrome.google.com\/webstore\/detail\/serp-preview-tool\/effdkahkjdmlholdbalhcdpgfiigdfbj?hl=en-GB\" target=\"_blank\" rel=\"nofollow noopener\">Go to tool<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>As a conclusion<\/strong><br \/>\nSEO tools will be useful in search engine optimization in any search engine. With their help, it is easier and faster to detect and fix errors, and to promote sites in search results more efficiently.<\/p>","protected":false},"excerpt":{"rendered":"<p>SEO optimization tools serve webmasters to promote websites in the search engine, organic search results (SERP) of Google, Yandex, Bing <span class=\"view-full-post\"><a href=\"https:\/\/esfirum.com\/en\/blog\/best-free-seo-tools\/\" class=\"view-full-post-btn\">&#8230;<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":3681,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-3644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/posts\/3644","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/comments?post=3644"}],"version-history":[{"count":0,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/posts\/3644\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/media\/3681"}],"wp:attachment":[{"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/media?parent=3644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/categories?post=3644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/esfirum.com\/en\/wp-json\/wp\/v2\/tags?post=3644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}